Tuesday, January 4, 2011

Laadli Day - The Joy Ride

Population First is an Ngo which is striving hard for the “Girl Child” cause for some years now. They have many campaigns under their wings one of which is the Laadli Campaign. The Laadli Campaign successfully completed its 5years on 9th June, 2010. In order to celebrate its success the members of the Ngo planned an ultimate Joy Ride in order to create awareness about the move in a creative manner and so also to dragoon the layman and the tomorrow’s future that is the youth in the loop.

      The event after a huge dedicated planning kick-started at 5pm at Gateway of India. The people associated with the Ngo and so also students from n number of colleges flocked at Gateway. Initially the event was highlighted by a dholwala cheerfully playing the dhol in the centre along with a group of students with placards to attract the crowd towards them. Later a group of students performed a street play there based on giving equal opportunities to the girl child and in order to remove all stereotype thoughts. This was followed by a mesmerizing performance by Geetu Hinduja who sung the song “Angel” to celebrate the girl child. Television Actress Dolly Thakur also joined in at Gateway of India. From there everyone got into the Open deck buses which were painted by students of J.J school of art especially for the event. Next the joy ride passed by Colaba and finally moved towards
Marine Drive
. At
Marine Drive
the street play was performed once again. Everyone who came across the rally supported the cause with a thumps up or by shouting the slogan at the loudest possible volume.

    From there the joy-ride took off around 6.30 and later went to some of the hotspot areas in South Bombay such as Churchgate, Fashion Street and finally the last stop was V.T. There the students got off the bus and a small march took place with students chanting the slogans “SAVE THE GIRL CHILD” & “CAN YOU SAVE THE GIRL CHILD, YES WE CAN” among others. This was a fun-filled event which was conducted in an innovative manner and left its mark behind. I am sure a great deal of message reached the common man and in and all it was a stupendous fiesta.

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